What is an SSL certificate?
A SSL Security Certificate, or SSL certificate, is a web security protocol and essential for protecting your site visitors’ sensitive data against online fraud and identity theft.
SSLs guard data in real time by providing strong “encryption” (scrambling of data to prevent tampering during transmission), as well as validation (verification of the ‘bricks and mortar’ business that is behind the website). SSL certificates come in different levels of security, depending on the level of protection and security features you need.
Identifying a secure site with installed SSL Security Certificate
S is for secure. Often, SSL features are pretty obvious – site seals, (seeing HTTPS which denotes a secure website. Note the ‘s’ at the end of the http). Other signs to look for are harder to notice: like the little lock icon on the URL web address bar, and in some cases a “green bar”. All up these are all visual indicators of a protected or SSL site. Other times, the security is behind-the-scenes. No matter what level you choose, SSL protection reassures visitors that your site is safe, and that your website represents a legitimate business. All this leads to greater customer trust and increased credibility for your business or brand.
Secure sites deliver better conversion rates
Legitimate businesses that take the time and trouble to install a security certificate are quietly letting their customers know that “this website can be trusted”. Customers are far more inclined to purchase good or place a booking online if they are getting this reassurance from the website. Site visitors won’t convert into Customers unless they TRUST your website. installing a SSL Security Certificate, is just simply good business.
Beginning October 2017, Google Chrome users visiting non-secure websites will receive a “Not Secure” warning message when entering data into an online form (such as on a contact form).
Google are introducing this to make website browsing safer for end users, and as approximately 60% of visitors to your website use Google Chrome, then this is well worth having.
With online fraud now a major problem, the solution is to add a security certificate and associated security measures to your website. This converts your site address:e.g. http://yourwebsite.com.au/ becomes https://yourwebsite.com.au
The Benefits include:
1) Data transmissions are encrypted and private, creating confidence in your brand.
2) Google has stated that it now ranks sites better that are protected with this technology.
Websites now rank higher in Google if they are secure*. Now is a good time for this simple, low cost upgrade of your website.
Get your Security Certificate Online Today
from: A$7.63 per month
Having a SSL Security Certificate will secure your website or server with industry standard 128/256-bit encryption. SSL Certificates signify a safe, secure website and *Google favours secure sites. *Recently, Google announced that they will be using HTTPS and SSL as a ranking signal in their search results. This means that using HTTPS and SSL will help improve your site’s SEO.
SSL Certificates
Secure your website or server with a 128/256 bit encryption Industry Standard SSL Certificate to conduct safe, secure e-commerce transactions over the Internet and, most importantly, to secure your customers’ information. If you have a form of any kind on your website you need a SSL Certificate to protect the information that is being submitted in your form.
What is SSL Certificate?
A SSL Security Certificate, sometimes called digital certificates, are used to establish a secure encrypted connection between a browser (user’s computer) and a server (website). The SSL Security Certificate (SSL) stands for secure sockets layer, a connection that protects sensitive data exchanged during each visit (session). Information such as credit card information, or personal information submitted in a contact form for example, is made completely secure via 128/256 bit encryption Industry Standard Encryption of the SSL Security Certificate.
Why Install A SSL Security Certificate?
It’s a A Simple Upgrade That Creates Trust & Google Favour
A secure website, once the certificate has been installed, will display a ‘padlock’ icon in the browser’s address bar (you typically see the www URL of the page you are browsing preceded by the padlock icon).
This also displays the organisation name who owns the certificate. This is a verification of ownership and builds trust with your site visitors.
(See Westpac example below)*
